Today's New York Times carries an article entitled On Wall Street, a rise in dismissals over ethics, listing several companies who have fired employees for actions that are potentially illegal or conduct that is unseemly. The article, mostly about the case at Bank of America, cites such companies as Boeing, Citigroup, Wal-Mart Stores, and American International Group. I think this can be seen as part of the trend towards increased reputation management. When will we see hiring on ethical grounds ?