About this blog

  • Thinking Ethics was a project launched in Geneva to foster the debate about ethics. A few friends, fed up with only reading about abuses in the media, decided to hold a forward-looking seminar on five subjects: ethics and performance, ethics and knowledge, ethics and consciousness, ethics and disobedience and ethics in real time. If moral has to do with right and wrong, then ethics is its application in society. We believe that people need to talk about the subject to determine the level of ethics they want. The book Thinking Ethics, a result of the seminar, is to start the discussion. This blog is a contribution to the conversation.


  • Andrea Spencer-Cooke
  • Pascal Marmier
  • Kelly Richdale
  • Stephen Whittle
  • Steve Bowbrick
  • Beth Krasna

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February 15, 2010


George Scheller

good day Beth

Just looking in. Change is not brought about by having people sign bits of paper. A basic understanding of ethics must be taught at home and at school. Unless we change the compensation structure for certain achievements we are not going to go anywhere. You have UBS we have the Cologne Subway. It's a never ending story. We have moved into a society based on consumption. More is better.It will take a long time to change this mentality.

so long, George

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